Philippine Information Agency
09 Dec 2019, 12:08 GMT+10
ROXAS CITY, Capiz, Dec. 9 (PIA) -- An online marketing application "Pasalubong Exchange" was launched by the Department of Trade and Industry (DTI) Provincial Office, Dec. 5, in time with the opening ceremonies of the four-day annual trade event dubbed "Estilo Capiz" at Robinsons Place here.
Pasalubong Exchange is a platform that enables Micro, Small, and Medium Entrepreneurs (MSME) to connect with their customers online to showcase and promote their products in a highly efficient rate.
PASALUBONG EXCHANGE. DTI Provincial Office director Ken Queenie says that an online marketing platform has been developed to help MSMEs keep abreast with the latest marketing technology during the launch of the application, Dec. 5, in Roxas City. (PIA Capiz photo/A. Lumaque)
DTI provincial office director Ken Quennie Cunada said that the Capiz Innovation Center, a shared-service facility housed at the Spring Valley in Pueblo de Panay, developed the application with the aim of helping MSMEs be abreast with the latest marketing technology.
"We rise up to the challenge," she said, adding that DTI never stops thinking of innovations not only in terms of product development but also In selling these products and services using digital technologies.
The online shopping application can be downloaded online and installed on android smartphones.
"Just access the app and browse for your desired pasalubong products and place an order with only a few taps on your mobile phone and your pasalubong will be delivered to you," said Spring Valley mobile application developer Martin Rupert Bulquerin during the launching ceremony.
"Since we are living in modern society enhanced by technology, Pasalubong Exchange was created to empower small business owners and producers to reach out a wider audience thru the technology," he added. (LTP/AAL/PIA Capiz)
Get a daily dose of Business Sun news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Business Sun.
More InformationNEW YORK, New York - U.S. and global markets showed a mixed performance in Tuesday's trading session, with some indices edging higher...
PARIS, France: French military and intelligence officials have accused China of orchestrating a covert campaign to damage the reputation...
NEW DELHI, India: Birkenstock is stepping up its efforts to protect its iconic sandals in India, as local legal representatives conducted...
NEW YORK, New York - Monday's trading session saw mixed performances across U.S. and global markets, with several major indices posting...
WASHINGTON, D.C.: The U.S. government has granted GE Aerospace permission to resume jet engine shipments to China's COMAC, a person...
MILAN, Italy: Italian regulators have flagged four non-EU countries—including Russia—as carrying systemic financial risk for domestic...
CULVER CITY, California: TikTok is preparing to roll out a separate version of its app for U.S. users, as efforts to secure a sale...
WASHINGTON, D.C.: The U.S. government has granted GE Aerospace permission to resume jet engine shipments to China's COMAC, a person...
PALO ALTO/TEL AVIV: The battle for top AI talent has claimed another high-profile casualty—this time at Safe Superintelligence (SSI),...
REDMOND, Washington: Microsoft is the latest tech giant to announce significant job cuts, as the financial strain of building next-generation...
SANTA CLARA, California: Nvidia came within a whisker of making financial history on July 3, briefly surpassing Apple's all-time market...
California [US], July 9 (ANI): Google CEO Sundar Pichai said on Tuesday that the company has started to roll out its 'AI Mode' in Search...